عنوان فارسی مقاله: | بازاریابی و اخلاق؛ اخلاق اسلامی چه سهمی دارد و چالش های پیش رو |
عنوان انگلیسی مقاله: |
Marketing and Ethics: What Islamic Ethics Have Contributed and the Challenges Ahead |
چکیده
مقدمه
روش تحقیق
اخلاق اسلامی و بازاریابی
منطق اخلاقی
محصول
قیمت
ترفیع
رقابت
انحصار
عملکرد بازار
تصمیمات شرکت
چالش های پیش رو
جهانی شدن
بازاریابی انلاین
مصرف گرایی
صنعت حلال
نتیجه گیری
کلمات کلیدی :
What is ethics in marketing? - Christopher S. Penn Marketing Blogwww.christopherspenn.com/2016/11/what-is-ethics-in-marketing/Nov 2, 2016 - We live in challenging times as marketers. Our effectiveness is now dependent on so many different strategies, tactics, methodologies, partners, ...Four Ethical Dilemmas in Marketing | Monster.comhttps://www.monster.com/career-advice/article/ethics-in-marketingFrancesca Di Meglio, Monster Contributing Writer. Ethics in Marketing. Marketing professionals with a backbone reap great rewards, including a solid career with ...Issues in Marketing - Boundlesshttps://www.boundless.com › ... › Ethics in MarketingLearn more about issues in marketing in the Boundless open textbook. A company must have ethical marketing policies to guide their pricing, advertising, ...Social Responsibility & Ethics in Marketing - Cleverismhttps://www.cleverism.com/social-responsibility-ethics-marketing/Feb 6, 2015 - Understand business social responsibility and ethics in marketing, including benefits, strategies, and a look at marketing practices to avoid.What are marketing ethics? definition and meaning ...www.businessdictionary.com/definition/marketing-ethics.htmlDefinition of marketing ethics: Basic principles and values that govern the business practices of those engaged in promoting products or services to consumers.Marketing Issues That Have Ethical Implications | Chron.comsmallbusiness.chron.com › Advertising & Marketing › MarketingEthical standards for business are important, particularly in the age of the Internet where information is accessible to anyone and may remain online indefinitely.Searches related to Marketing and Ethicsmarketing ethics examplesmarketing ethics issuesimportance of ethics in marketingcurrent ethical issues in marketingethics in marketing pptunethical marketing examplesethics in marketing pdfmarketing ethics and social responsibility