| عنوان فارسی مقاله: | بازاریابی سبز و تاثیر آن بر مدیریت زنجیره تامین در بازارهای صنعتی |
| عنوان انگلیسی مقاله: | Green marketing and its impact on supply chain management in industrial markets |
چکیده
1. مقدمه
2. استراتژی بازاریابی سبز
3. مدیریت زنجیره تامین سبز
1.3 عملکرد صنفی
2.3 توسعه محصول
3.3 ناب
4.3 توزیع و لجستیک معکوس
4. نقش فعال سازی فن آوری و نوآوری برای زنجیره تامین سبز
5. مرور اجمالی مسائل
کلمات کلیدی :
[PDF]Green marketing and its impact on supply chain management in ... tarjomefa.com/wp-content/uploads/2016/09/5417-English.pdf by HK Chan - 2012 - Cited by 78 - Related articles Green marketing and its impact on supply chain management in industrial markets. Hing Kai Chan a,⁎, Hongwei He b, William Y.C. Wang c a Norwich Business ... [PDF]The Study of Green Marketing Role and Its Impact on Supply Chain ... isicenter.org/fulltext2/paper-81.pdf energy consumption, the aim of the present study is study of the role of green marketing and its impact on supply chain management (Case Study: Textile goods ... Green marketing and its impact on supply chain management in ... https://ueaeprints.uea.ac.uk/39265/ Aug 7, 2012 - Chan, H. K., He, H. and Wang, W. Y. C. (2012) Green marketing and its impact on supply chain management in industrial markets. Industrial ... Green marketing and its impact on supply chain management in ... www.modir.ir/Articles/100887.aspx Translate this page Abstract: Greenmarketing and green supply chain have been drawing the attention of both academics and practitioners in the recent decade. However, no ... [PDF]An Impact of Green Marketing on Practices of Supply Chain ... ojs.excelingtech.co.uk/index.php/IJSCM/article/viewFile/699/394 by RC Rath - 2013 - Cited by 8 - Related articles As the impact of “Green Marketing on the Practices of. Supply Chain Management in Asia (GMOPOSCMA)” as concerned, it have been drawing the attention of ... [PDF]Green marketing and its impact on supply chain management in ... cdn.elsevier.com/promis_misc/imm_green1010.pdf Apr 30, 2011 - Green marketing and its impact on supply chain management in industrial markets. CALL FOR PAPERS. Deadline for manuscript submissions.